Inside the Blogger: Transferring Emotion

What separates your favourite book from your last blog post? Why is the interaction with your favourite clothing store a lifestyle activity while an insurance salesperson is just that, an annoying salesperson. The difference is subtle and decisive – your purpose. The reason why Neil …

Developing Your Content Plan

Howdy, fellow pre-entrepreneur. You have a passion, want to make it a project, know how it benefits whom (or want to figure it out) and you have no idea what to do next? Welcome to idealuca’s wonderland. In this post, I’ll try to (forcefully) help/make …

The “Full-Stack” Creator

The world of technology is constantly being updated. New programs and updates emerge every single day, that you sometimes think you just can’t keep up. One of the biggest challenges in this online world is to determine in which angle you want to position yourself …

IDEA FACTORY: How to navigate creative block

Have you Had this conversation?: you: I have a Creative block! friend: Don’t worry it will come to you! you: Yeah? How? friend: It just happens! Well done if you didn’t throw your shoe at them! AND HERE YOU ARE! (GOOD CHOICE) IDEA Factory R&D for the …

Getting Your Project Going

About to start a new project? Then this post is for you. It marks the start of my new project: helping you develop yours. If I can be of assistance, please contact me here and I’ll do my best to help. Seriously, do it. In …