WHAT IS ROBOTIC PROCESS AUTOMATION?

 

The tools of robotic process automation (RAP) allow companies to design virtual robots that perform repetitive tasks automatically and autonomously. The types of tasks that can be automated have become incredibly diverse. Robots can read, interpret, and manage data from any source; they can read and reply to emails. This automation can vary from a single robot performing the task assigned to bot-farms with thousands of robots working in sync, to automate a large number of tasks.

Although this technology has considerable potential, strong development is expected in the field of automation of processes in the next years in the real estate sector.

Here is a vivid example of the usage of robots in the field of real estate – the robots that show the tenant’s future housing. The inspection of the premises by the tenant is short and clear and requires extraordinary coordination for both property managers and potential tenants. But the robot from Zenplace allows the potential tenant to inspect the premises at any time. The robot welcomes the tenant and shows him the room. On the other end is an agent that defines the functions, answers questions, and can immediately fill out paperwork for tenants. ZEN place shows that the lack of agents on the object enables them to conduct 10 times more views and attract more tenants.

 

Moreover, there is already a system that examines the history of sold apartments and helps to assess their value. Instead of offline agencies and realtors-individuals who appreciate the value of the property at the eye, creating the evaluation system of apartments based on machine analysis of large data sets. Artificial intelligence analyzes posted on the announcement of the sale of the property, and rejects the fake, and gives the range of prices at which sold the real estate specified parameters in a given area in recent years. Artificial intelligence distinguishes the target group of customers who would be interested in a specific apartment. These groups see targeted ads in social networks, on sites, ads, third-party sites. The algorithm allows to control the speed of sale: the more resources are invested in targeted marketing, the more responses to the proposal are received. This assessment helps the owner to sell the apartment quickly and not make a bad bargain, and the buyer — to choose the best option for his money. The intermediary is also not offended: real estate agencies close on average twice as many transactions as an “analog” realtor.

Now it’s hard to predict the future of the real estate, talking about robots, but we can say for sure that robots will continue to influence the real estate industry. Perhaps robots will completely replace real estate agents in the future, or maybe they will become their personal assistants, performing all the routine work for them.

 

Kateryna Gurska

Hello, my name is Kate and this is my personal blog about Technologies in Real Estate and Development. about myself : * Studying Online Business and Marketing at HSLU / Switzerland. *Working in Digital Marketing and Brand Strategy Sphere Thank You for following me!

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