Inside the Blogger: Transferring Emotion

What separates your favourite book from your last blog post? Why is the interaction with your favourite clothing store a lifestyle activity while an insurance salesperson is just that, an annoying salesperson. The difference is subtle and decisive – your purpose. The reason why Neil …

IDEA FACTORY: How to navigate creative block

Have you Had this conversation?: you: I have a Creative block! friend: Don’t worry it will come to you! you: Yeah? How? friend: It just happens! Well done if you didn’t throw your shoe at them! AND HERE YOU ARE! (GOOD CHOICE) IDEA Factory R&D for the …

A new way to integrate Art into your life

Dive into the world of creativity and discover trends, inspiring art events, tips to find inspiration and unique hand-painted fashion & decorative products, customized to compliment your style. Most of the people I interact with daily are in a constant search for ways to be …