https://youtu.be/LnQFitTEUGc
When launching a marketing strategy, a very significant role goes to the creativity of the content, as the more creative and illustrative the content is shared the more audience it gets.
It is important to know the fact that social media audience is tired of long texts and complex content which is very hard to follow,
Therefore, an efficient way of gaining attention can be reached through two important tools such as:
- Video
- Creative pictures
Sharing contents through video posts lets the social media page get more attention from the audience and allows the audience to see what the business offers through a video.
The following reasons shows why Video posts are more preferable when sharing content into social media:
- The post gets more engagement
- It has a longer timer of being viewed
- The popularity of videos is growing every day
- It reaches easily to social media users
- It can reach the audience of different social media channels
- It shows connection to the audience
- Shows more features and creativity
- It illustrates the idea through video images
- Easy to follow
Sharing videos means that the audience has a clear image of what the business is offering and allows the audience to see exactly the idea of the business services.
The connection between social media pages allows the videos shared by the business to be easily accessed from different social media apps.
Supposing that the video is shared on Instagram and is not very successfully reaching the expected audience, a very smart step is to upload it on TIKTOK as well and probably the attention it gets on TIKTOK will make the audience reach out to the Instagram page as well.
The connection between the social media pages will allow the content to be easily reached.
Therefore in this blog post I am sharing a video of how to design a simple video regarding a restaurant social media content
The Program used to edit the video: https://www.canva.com/