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In the last post, I’ve talked to you about some of the worst practices in LGBT-Marketing, and, let me tell you it was surprisingly hard to find those. Finding the great ones was much easier – I even had to leave some out! Here are …
Over the years, women, globally, have been working hard to close the gender gap in terms of welfare rights, salary, policies and many other aspects. While the strive to gender equality has seen improvements in most developing countries over the years, it is astounding that …
In the last post, I talked about some dos and don’ts of LGBT-marketing. To make these points more identifiable, I want to show you some examples of past LGBT ad campaigns that have failed hard. Stay tuned for a post about the winners up soon! …
(Reading time: approx. 4 min) In the last post, I shared with you some steps to follow when applying at a Swiss university, but now you might be wondering about the cost of living. Therefore, I decided to write (from my experience studying in the …
Establishing LGBT diversity in advertisement not only helps your business create a deeper connection to its customer base but it also reaffirms the LGBT community’s sense of having a place in society and being “seen”. Before you get started with your inclusive ad campaign, though, …
My name is Viviana. I’m from Cartagena, Colombia, a city famous around the world for its beautiful people, culture and colourful historic streets. I have also lived in three other places that I once considered home. After I finished high school, I became a mother …
With trust in large corporations, the government and the press fading, consumers are increasingly looking to brands to take a progressive stand on the issues they care about. Millennials, in particular, want to put their money where their mouth is and deal with companies that …
(Reading time: approx. 6 minutes) Hi there! Welcome to my blog. This is the first time I embark myself on writing one so I’m curious to see how this is going to evolve. My name is Maria Fernanda Diaz Rodriguez and I’m very latina like …
The only one thing I love more than random facts are animals. When I first moved to Lausanne I thought I was in dog paradise. So many of them! But I soon discovered that they are more to be observed than petted… Never, ever, pet …
On the second episode of our podcast, I talk with Claudio Berchtold, a Swiss born and raised in the region of Oberaargau. He share with us some interesting tips on what expats could do to have an easier integration to the Swiss culture and make …
