https://soundcloud.com/user-833885435/dancinginretail-meet-the-founders-of-t-bo-co-created-and-sustainable-underwear-brand
In today’s podcast, Roy Bernheim and Allan Perrottet, the founders of T-Bô underwear reveals the secret of building up a co-created brand, basing on a huge online community. With the core value of co-creation, T-Bô had reached over 120 countries from 2017. If you want to learn more about them and how they build up their amazing brand, listen on!
In this episode we explore:
- How did they start T-Bô? Their most important asset- the community.
- Their favorite memory when they started the business.
- How did they value customers’ voice? The A-Ha moment on their journey.
- How they make sure sustainability goes beyond the product itself?
- The advises for the new entrepreneur: what do they wish they had known when they started out?
- The DNA of T-Bô that has helped them become successful.
- If they could have one superpower, it would be…?
You can also find them on
Website: https://www.tbo.clothing/
Facebook: T-Bô underwear
Instagram: tbo_underwear