International marketing perspectives

Authors: Kimberley Jeker, Simon Roth und Hannelore Tontsch

Dennis Pitta, (Prof. ph D. ) of the University of Baltimore shares his view on the present and future situation in international marketing from a US Amercian perspective.

[youtube http://www.youtube.com/watch?v=MQ3kOGIJ6eU&w=530&h=398]