3 Examples of Swiss Design Managers

ANNE RACHETER

She comes from a design background, as she was trained as a graphic designer. Afterwards, she specialised in visual communication and later on worked as a design strategy director.

As a design director, she combines design and management processes in a company. She brings together different parties and communicates goals within an organisation. 

   

RAPHAEL ROSSEL

His professional roots lie in journalism, interior design and industrial design.

Now what makes him a design manager is that he combines these fields. This is why he founded the de-lay GmbH agency in 2008, that has since specialised in communication mandates from the design industry. He now manages different projects such as the editorial department of the lifeathome.ch digital magazine. He works as a managing director of the Ikea Foundation Switzerland and occasionally teaches at Swiss design universities as a visiting lecturer in art direction and brand identity.

   

THOMAS PETRIG

He has graduated from the Bachelor program „Design Management, International“ at Hochschule Lucerne. After working as an assistant at DMI, he was an in-house consultant at Swisscom. Today he works as a Human Centered Design Consultant and Co-Creator at Creaholic SA.

The team of entrepreneurs at Creaholic helps clients to invent, innovate and adapt to challenges by generating sales with new products and services. While doing so, Thomas Petrig uses his knowledge about people’s needs and how designing products, services and experiences, brings value to them. He works on a methodological level with his clients and supports them in their design processes. For example in building up an innovation culture in a business.