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Strategies for Marketers in the Age of AI and Algorithm Mastery YouTube, with its vast audience and dynamic content ecosystem, remains a cornerstone in the digital marketing and social media arena. Recent developments and insights offer a fresh perspective on how marketers can navigate this …
In the fascinating world of consumer behavior, a simple yet powerful principle holds significant power: the more we are exposed to a product or brand, the more we tend to like it, and consequently, the more likely we are to buy it. This article explores …
The recent adoption of the EU AI Act marks a significant milestone in technology regulation, with far-reaching implications for the digital marketing landscape. As businesses grapple with the complexities of complying with these new regulations, it’s essential to understand how the EU AI Act will …
Hi there! Welcome to the uncharted territory of blockchain technology and ethical marketing in their well-balanced co-existence. This blog opens my blockchain-flagged “anti-marketing” campaign. You may ask: what is this all about? “Anti-marketing” campaign in the OBM blog? Why? You are right: it sounds strange, to …
