Customer view of Decentralised Horology

The luxury watch market has long been known for its exclusivity and high-quality craftsmanship. For years, luxury watch brands have relied on prestige and tradition to sell their products. But as new technologies emerge, some customers in the luxury watch market are resisting change. One …

Deep Learning and Chatbots – Infographic

The good old times when customer service was conducted through the phone are (fortunately) long gone. Today, automated and customized content creation, virtual assistants, chatbots, and predictive analysis are playing an essential role in shaping the new customer service. Chatbots are definitely the first thing …

Genderless Trend, Neither pink nor blue

If you have the attitude and confidence, it doesn’t matter what you wear – we cannot and should not define gender by its color. Before the fashionable term “non-gender” or “genderless” appeared, unisex was the way of referring to the non-differentiation by gender in the …

How Emotional Marketing impacts on consuming…

Hi! once again around here, In my first blog I wrote about Love Brands, which are those brands that position themselves through emotional way among consumers, achieving loyalty with every purchase. Loyal consumers will always be there, demanding for more products, better discounts, more advertising, …