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The adoption of 5G technology inside sports venues will open up new possibilities for sports clubs. One of these is called 360 degree Virtual Reality (VR). In this blogpost I’m going to explain what 360 VR is and why it will disrupt the way we …
5G Technology is expected to revolutionise the sports environment. But why is it so crucial for stadiums and what are implications from a fan experience and CRM perspective?
Hologram Technology is considered to be the next big thing in sports. But how does it work and why is it so revolutionary? And are there any risks?
The Mercedes-Benz Stadium in Atlanta, Georgia truly is a revolutionary sports venue. Not only in terms of its architecture, but also with innovative technology, this stadium creates an unique experience.
Yesterday, Tottenham Hotspur have played their first game at their new ground against Crystal Palace. In my opinion, this new stadium sets the latest standard in terms of fan experience. But let me explain why.
Hello everybody, it has been a while since I published my last two blogs on fan segmentation and a possible CRM framework for small professional sports clubs. Today, I would like to write about four different CRM strategies for small professional sports clubs in order …
In this post, I am going to explain you a basic framework, which I have in mind in order to produce structured content on how small professional sports clubs are able to differentiate commercial from sporting success.
Are you interested in sports fan analytics? Are you curious about how small professional sport clubs can disconnect commercial from sporting success in order to deliver lasting value towards their fans? Then I have something for you.
